| Corporate branding and marketing

We often talk about marketing promotion, so what is marketing and what is promotion, do you really know? Promotion is to let customers choose you, and marketing is to let consumers choose you, one is to push you, the other is to choose you, these two must be clearly distinguished.

Brand is the image and representative of an enterprise, and it is also the core competitiveness of an enterprise, so for enterprises, brand marketing and promotion cooperation.

First, search engine optimization. Search engine marketing is a popular and effective marketing method in recent years, mainly through keywords that have better rankings in search engines, so as to be clicked by users to generate transactions.

Second, soft text marketing promotion. Press release marketing and promotion is one of the most cost-effective and effective marketing methods among promotion methods. A high-quality press release can attract thousands of readers to reprint. Can obtain a large number of high-quality external links, and even directly bring traffic to the website,

Third, information flow advertising. Information flow advertisements can be placed according to their own needs or through labels. It is integrated into the information accepted by users in a very natural way, and the response rate is high.

Fourth, word-of-mouth marketing. Word-of-mouth marketing has low cost, strong pertinence, and good interactivity. Maybe after you finish posting and answering questions, someone will find you to buy your products.

Fifth, forum marketing promotion Forum marketing refers to the use of forums, a platform for online communication, to publish the products and services of the company through text, pictures, videos, etc. These are the five popular promotion methods of brand marketing.