How to choose products in Amazon e-commerce?
How to choose products for Amazon e-commerce? Regarding the selection of cross-border e-commerce Amazon, I will share the very practical selection skills for beginners.
- Large market demand
If the market demand is large, it indicates that there are many sales opportunities. Because the demand is there, there is still an opportunity to grow after making it. However, if the market demand is small, although the competition is not fierce, the sales space is limited, and only a few orders may reach the ceiling.
- Amazon’s search box
In fact, the tools buyers use to search for products can also be used to help us with product selection. We can take Desk as an example: the search box results show a total of 80,000 results. That means that the competition of Desk-related products on the Amazon platform is relatively fierce. It is not recommended for novice sellers to enter.
- Light weight and small size
What cannot be avoided in e-commerce is logistics and transportation. This is a very large cost for Amazon. The biggest factor that determines the cost of logistics and transportation is the weight and volume of the product. The heavier and larger the product, the higher the transportation cost. I hope that everyone must take this into account when calculating product profits.
- Amazon Best Seller List
In the Amazon Best Seller list, you can view some product categories you are interested in and the specific ranking of the products, and see which products are in the top sales. The relevant data of these products can be used as a reference for selection, because it explains the market capacity and competition of the product.
- Fluctuation trend
Volatility Trend is an Amazon-launched list that includes the top 100 products on Amazon's rankings over the past 24 hours. The listing will have a green arrow, which means the popularity of the product is rising. At the same time, the rising index of product popularity will be displayed next to the arrow.
- Light weight and small size
What cannot be avoided in e-commerce is logistics and transportation. This is a very large cost for Amazon. The biggest factor that determines the cost of logistics and transportation is the weight and volume of the product. The heavier and larger the product, the higher the transportation cost. I hope that everyone must take this into account when calculating product profits.
- Product market demand
We all know that products that are needed in the market will bring considerable sales; products that are not in sufficient demand in the market cannot bring satisfactory orders. Amazon's product selection should consider market demand, that is to say: starting from the product's market capacity, guide product selection decisions.